by Reema Duggal | Jan 14, 2018
I've just been listening to Six Billion Shoppers on Audible.com. I'm mesmerized by the global insight from e-commerce expert and former Alibaba vice president Porter Erisman.
From Amazon: From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced in the West. If the story of the first twenty years of e-commerce’s growth was set in developed markets, the story of the next twenty years will be set in emerging ones. The rise of e-commerce in emerging markets is being driven by three major trends: widespread internet adoption, a rising middle class, and, most importantly, innovative new business models that serve the needs of local customers better than the models used by western e-commerce giants.
Learn more about the book here >
by Reema Duggal | Jun 12, 2017
In the world of E-Commerce, great images produce great results. For many people, learning how to shoot and prepare great images for their online stores is a huge challenge. Unless you have a full-time photographer or agency doing it for you - then someone on your team is taking pictures.
Send them this article from Shopify: 10 Must Know Image Optimization Tips. They cover great topics around naming, optimizing alt tags for SEO, file types, file sizes and a lot more. Worth bookmarking.
by Reema Duggal | Dec 24, 2016
https://youtu.be/NrmMk1Myrxc
Posted on Amazon's YouTube Channel December 2016. They're changing the shopping / grocery game. Awesome convenience. Wonder if it would change your eating habits to be more healthy?
by Reema Duggal | Oct 24, 2016
Buyers are up to 80% of the way through their research and buying process before they contact a company. How well your Digital Channel serves you is critical - because the old rules of outbound selling with superstar sale people - are changing drastically. Learn more about the Death Of The B2B Salesperson from the team at Sales for Life.